信息通信技术与政策

信息通信技术与政策

信息通信技术与政策 ›› 2019, Vol. 45 ›› Issue (4): 49-51.

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智能零售风起云涌,数字技术驱动转型升级

Intelligent retail is surging as digital technology drives transformation and upgrading

  

  • 出版日期:2019-04-15 发布日期:2020-12-03
  • 作者简介:
    王锐:中国信息通信研究院政策与经济研究所工程师
    蒋亦伟:中国移动通信集团有限公司政企客户分公司项目经理

  • Online:2019-04-15 Published:2020-12-03

摘要: 近年来,智能零售在大数据、人工智能、物联网等新技术驱动下,推动传统零售在经营理念、经营模式和支付场景等方面发生了重大变革。本文总结了智能零售发展过程中呈现的新特征,分析了智能零售对经济社会带来的影响,剖析了智能零售发展过程中存在的问题,提出了促进智能零售行业快速发展的政策建议。

关键词: 智能零售, 数字技术, 经济社会影响, 建议

Abstract: In recent years,intelligent retail has happened great changes in operation philosophy, management models and payment scenarios driven by new technologies such as big data, artificial intelligence, and the Internet of Things. This paper summarizes the new features presented in the process of intelligent retail development, analyzes the impact on the economy and society in depth, analyzes the problems existing in the development of
intelligent retail, and proposes policy recommendations to promote the rapid development of the intelligent retail industry.

Key words: intelligent retail, digital technology, economic and social effect, suggestion